first test: Fiat 500 by Gucci

The 500 Best Small Gucci Convertible Cabrio of the Year won at the topless event in Miami on 14 June by the Southern Automotive Media Association (SAMA) instead. With exclusive design elements, stylish and functional interior, amenities and Gucci insignia, the Fiat 500C by Gucci made himself impossible to ignore the more than 60 journalists attending this annual event.

We feel honored by SAMA recognition, especially because SAMA members really know anything about convertibles, said Tim Kuniskis, head of the Fiat brand in North America. By partnering with Gucci, we brought something truly unique on the market, showing that exquisite Italian style, equipment and technology in a small car could convene formula. Evidence of this success is that we sold almost immediately from each model in this special issue.

Since his debut at New York Fashion Week (September 8 to 15), the 2012 Fiat 500 by Gucci car enthusiasts and fashionistas alike fascinated. Inspired by the neo-classic black and white movies, the Fiat 500 and 500C by Gucci models in eye-catching pearlescent paint are provided. The black model, with details in polished chrome with an interior that combined sharp black versus white contrast, presents contemporary and classy entertainment. The White model, with satin chrome detailing and an ivory and black interior palette provides a softer, more sophisticated look. Both models feature signature details including Gucci, Gucci cursive chrome exterior badges, interlocking GG hubcaps, two-tone seats with Guccissima print and unmistakable Gucci green / red / green web striped belts.

We are happy that Fiat brand is available for a second year in our Topless event in Miami, said Jaime Florez, President of SAMA. We had a very strong competitor this year, and the Fiat 500C by Gucci votes recorded by the judge as an elegant presentation style and personal transportation can go hand in hand in a formula that only Italy can provide.

About the Fiat 500 and 500C by GucciThe exclusive Fiat 500 by Gucci models have several exclusive design elements that emphasize the iconic Fiat 500 silhouette. Signature Gucci green / red / green web strip runs the entire body-side scope to the Fiat 500 by Gucci, or the length of the power-retractable top.The Fiat 500C by Gucci model. Chrome italic Gucci signature complete the hatchback door frame and, in addition to the satin-chrome exterior accents such as mirrors, door handles and hood spear, black and white in the Signature Diamond or diamond-pearl color will be highlighted. Adding to the vehicle wheel arches are uniquely designed, retro-inspired 15-inch aluminum wheels with interlocking GG tires and brake pads that have been painted in green Gucci signature.